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Naslov Rebranded Reality: How AR Brand Experience impacts Brand Equity (Article)
Autori Mitrovic Ksenija Spajic Jelena Milic Bojana Lj  Boskovic Dunja  Lalic Danijela  
Info TEHNICKI VJESNIK-TECHNICAL GAZETTE, (2024), vol. 31 br. 5, str. 1438-1447
Projekat Ministry of Science, Technological Development and Innovation [451-03-65/2024-03/200156]; Faculty of Technical Sciences, University of Novi Sad [01-3394/1]
Ispravka Web of Science   Članak   Elečas   Rang časopisa  
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Naslov Virtual and Augmented Reality as a Digital Support to HR Systems in Production Management (Proceedings Paper)
Autori Lalic Danijela  Boskovic Dunja  Milic Bojana Lj  Havzi Sara Spajic Jelena 
Info ADVANCES IN PRODUCTION MANAGEMENT SYSTEMS: THE PATH TO DIGITAL TRANSFORMATION AND INNOVATION OF PRODUCTION MANAGEMENT SYSTEMS, PT I, (2020), vol. 591 br. , str. 469-478
Ispravka Web of Science   Članak   Citati: Web of Science   Scopus  
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